Beating Breast Cancer Program Strategies to Recruit African American Women to Breast Cancer Outreach Program
Funlayo M. Apantaku-Onayemi, EdD
Published: March 23, 2015
IHRP Brown Bag Lecture
Funlayo M. Apantaku-Onayemi, EdD, Senior Research Specialist, Public Health
Wednesday, April 29, 201, 5Noon to 1 p.m., 561 Westside Research Office Building, 1747 W. Roosevelt Road
The Beating Breast Cancer Program (BBCP) is an African American breast cancer outreach program which promotes early detection of breast cancer through education, navigation and support. It addresses cultural beliefs that are barriers to breast cancer control.
In three and a half years, the BBCP was implemented in seven community areas of Chicago with almost 500 educational sessions involving 12,000 participants. Majority of these sessions were held in various sites such as health centers, churches, schools, beauty salons, mosques, food pantries, theatres.
This session will discuss the recruitment strategies that birthed the high interest and participation in the program. Learn more about Dr. Apantaku-Onayemi’s research.
Participants are encouraged to bring their lunch to this talk. Refreshments will be available.